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Jing Jiu and Maopu Yuqiao Win San Francisco World Spirits Competition Double Gold Award 劲酒及毛铺玉荞酒荣获旧金山世界烈酒大赛双金奖

release time:May 8, 2021

The latest San Francisco World Spirits Competition (“SFWSC”) 2021 just announced that, Jing Brand’s Maopu Yuqiao 48% and Gold Label Jing Jiu 38% won its Double Gold Award, Chinese Jing Jiu 35% won its Gold Award, and WHILUX Wholewheat Whisky 40% won its Silver Award.

最新的2021年美国旧金山世界烈酒大赛(San Francisco World Spirits Competition,SFWSC)评比结果公布:劲牌公司48度毛铺玉荞酒、38度金标劲酒产品荣获双金奖;35度中国劲酒产品荣获金奖;40度WHILUX全麦型威士忌产品荣获银奖。

SFWSC is one of the world’s most prestigious spirits competitions. Growing out of “Panama-Pacific International Exposition (first held in 1915)”, it is the first comprehensive international spirits competition in the world. In 2000, it was officially named as the “San Francisco World Spirits Competition”. SFWSC is America’s oldest and largest as well as the world’s second oldest competition of its kind, next only to the London based International Wine & Spirit Competition (“IWSC”). SFWSC is part of the Tasting Alliance family of wine and spirits competition that also includes the San Francisco International Wine Competition, the New York World Wine & Spirits Competition, and the Singapore World Spirits Competition.

旧金山世界烈酒大赛(San Francisco World Spirits Competition,SFWSC)是世界上最负盛名的烈酒大赛之一。SFWSC前身是1915年开始举办的“巴拿马万国博览会”,是世界范围内第一个综合性、国际性的烈酒评比大赛,2000年,赛事正式更名为“美国旧金山世界烈酒大赛”,是世界上第二古老的烈酒比赛,也是美国历史最悠久,规模最大的烈酒比赛,仅次于伦敦的国际葡萄酒和烈酒大赛(IWSC)。它是品酒联盟葡萄酒和烈酒大赛的一部分,还包括旧金山国际葡萄酒大赛,纽约世界葡萄酒和烈酒大赛和新加坡世界烈酒大赛。

SFWSC’s judging panel consists of a wide range of professionals in the spirits industry around the world, including sommeliers, distillers, spirits magazine editors, spirits company founders, university professors, etc. The judging panel will decide the final winners after rounds of selection through the blind tasting process that all entries are subject to, and the panel will leave the award vacant if none of the entries is up to their standards. Therefore, SFWSC can always garner attention from the trade and consumers for its authority and professionalism. In 2021, the SFWSC’s entries numbered 3,800, up 20% over the 2020 competition. Roughly 40% of the entries are from America, 30% from Asia and the remaining 30% from other countries and regions.

SFWSC评审团涵盖了全球烈酒行业的各类专业人士,包括品酒师、酿酒师、烈酒杂志编辑、烈酒企业创始人、大学教授等,所有参赛酒品由评审团采取盲品的方式层层筛选,最终决定是否获奖。若参赛酒品中没有达到标准的,评审团宁可奖项空缺。因此SFWSC一直以来都以其权威性、专业性,而备受业内人士和消费者的关注。2021年SFWSC的参赛产品,达到了3,800个,比2020年增加了20%。大约40%的参赛产品来自美国,30%来自亚洲,其余30%来自其他国家和地区。

This year, Jing Brand’s submissions of Maopu Yuqiao 48%, Gold Label Jing Jiu 38%, Chinese Jing Jiu 35% and the WHILUX Wholewheat Whisky 40%, widely popular and top-sellers in China, have also been recognized by the demanding judges in the world. After rounds of selection through the blind tasting process by the judging panel, they finally won the awards of Double Gold, Gold and Silver.

本次劲牌有限公司选送的48度毛铺玉荞酒、38度金标劲酒、35度中国劲酒、40度WHILUX全麦型威士忌,不仅在国内很受民众喜爱,销量位列榜首,到了国外同样征服了挑剔的评委,在评审团多轮盲品和层层筛选下,最终荣获双金奖、金奖及银奖殊荣。